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Partners Past and Present
33% of American adults are at risk for kidney disease. That’s a huge number and most people aren’t even aware of the risk factors. We partnered with the National Kidney Foundation to launch our campaign, “Are You The 33%?,” to spread awareness and get people to take the Kidney Risk Quiz, the central platform for the initiative.
At a cultural moment of inflection in the empowerment of women, we showed how building the next generation of young female leaders isn’t just a ‘women’s issue’, it’s a human’s issue because we all benefit when girls rise and lead.
Kidney Disease affects 30 million Americans and yet, is one of the most neglected conditions. So we helped National Kidney Foundation spread awareness.