WHO ARE WE?
As an agency, we merge our right-brain obsession with data-driven insights with our left-brain passion for breakthrough creativity. The result? Highly original work that drives cultural leadership and delivers business results for our clients.
DATA DRIVES INSIGHT
We are not afraid of data. In fact, we believe that the more we lean on data, the more likely we are to discover unique insights for our clients. And to give our creative teams clearer focus leading to breakthrough work.
DIVERSITY DRIVES CREATIVITY
Great ideas come from distinct points of view. So we bring people of diverse backgrounds and cultures to solve problems resulting in original solutions and establishing a vibrant and inclusive culture in our agency.
CREATIVITY CREATES THE OPPORTUNITY TO LEAD CULTURE
We’ve found that if your voice is insightful and original, you can lead the cultural conversation in your category, giving you the opportunity to shape and change it. So we speak up and speak out.
EXPERIENCE BUILDS INTIMACY AND LOYALTY
We believe that brands today need to build deeply engaging experiences. To stay fresh and relevant, we integrate experiential thinking as a core part of our creative process.
BCXP is the experiential arm of Berlin Cameron. We believe in leveraging our clients’ brand promises to bring their cultural relevancy to life. Each experience we produce is as unique as each of our clients, because there is no “one size fits all” approach to experiential as a discipline. We raise awareness, generate buzz and deliver paid, owned and earned impressions for our clients by creating interactive, tangible experiences that connect and resonate with consumers long after they are over.
Women are the single largest opportunity in the market today but are overlooked and underfunded. Girl Brands Do It Better is Berlin Cameron’s passion project and division that empowers female-led startups and businesses to gain the recognition they need to flourish, using our vast array of resources, network, data and creativity.
LLShe is a partnership between Berlin Cameron and Refinery29 to to drive a women-led economic revolution. We will do this by 1) launching an online shopping community on Refinery29 exclusively for women-owned businesses 2) bringing these businesses to the world with nationwide pop-up experiences and 3) helping women launch their own businesses and learn from other women founders. Find out more at llshe.com