Melanie is a creative strategist with a knack and passion for all things brand. She has had the pleasure of working with a variety of emerging and established brands across the entertainment, food & beverage, CPG and tech industries - Helping them create, sharpen, and enhancing their positioning, communication strategies and overall brand experience.

From experiential to social, brand to talent management, Melanie's creative and data-driven tactics revolve around storytelling and culture. She helped to concept and produce several experiential footprints for NBC Universal, Comedy Central and Dreamworks Animation. While working at VaynerTalent she spearheaded a multi-platform strategy that helped to grow an A-List celebrity's (John Fogerty for those CCR fans) Instagram audience by 32% over a 3-month period. She's produced several chart-topping podcasts including Wide Open by Tony Gonzalez. The common thread? Out-of-the-box thinking. Melanie would describe herself as a communications guru who loves to help brands connect with audiences through creative messaging and mixed mediums.